Privacy Policy

1. Information We Collect

TrueMetrics collects information you provide directly to us, such as:

• Account Information: Email address, name, and password when you create an account
• Health Data: Food intake, nutrition information, meal plans, and health goals you enter
• Financial Data: Budget information, financial goals, and spending data you choose to track
• Personal Information: Age, activity level, dietary preferences, and other profile details
• Usage Data: How you interact with our platform, including features used and time spent

2. How We Use Your Information

We use the information we collect to:

• Provide and improve our services and personalized recommendations
• Calculate nutrition scores, meal analysis, and financial insights
• Send you important account updates and service notifications
• Respond to your questions and provide customer support
• Analyze usage patterns to enhance user experience
• Ensure platform security and prevent fraudulent activity

3. Information Sharing

We do not sell, trade, or otherwise transfer your personal information to third parties, except:

• With Your Consent: When you explicitly authorize us to share information
• Service Providers: Trusted partners who help us operate our platform (e.g., hosting, analytics)
• Legal Requirements: When required by law or to protect our rights and safety
• Aggregated Data: Anonymous, aggregated statistics that cannot identify individual users

4. Data Security

We implement appropriate security measures to protect your information:

• Encryption of data in transit and at rest
• Secure password hashing and authentication
• Regular security audits and updates
• Limited access to personal data on a need-to-know basis
• Industry-standard security practices and protocols

5. Your Rights and Choices

You have the right to:

• Access: Request a copy of the personal information we have about you
• Update: Correct or update your account information at any time
• Delete: Request deletion of your account and associated data
• Export: Download your data in a portable format
• Opt-out: Unsubscribe from promotional communications

6. Data Retention

We retain your information for as long as necessary to provide our services and comply with legal obligations. You may delete your account at any time, after which we will remove your personal data within 30 days, except where required by law to retain certain information.

7. Cookies and Tracking

We use cookies and similar technologies to:

• Remember your preferences and settings
• Analyze how our platform is used
• Improve user experience and platform performance
• Provide security features and prevent fraud

You can control cookie settings through your browser preferences.

8. Third-Party Services

Our platform may integrate with third-party services (such as nutrition databases or financial data providers). These services have their own privacy policies, and we encourage you to review them. We are not responsible for the privacy practices of these third parties.

9. Children's Privacy

TrueMetrics is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of TrueMetrics after changes become effective constitutes acceptance of the revised policy.