Cookie Policy
Effective Date: January 21, 2025
Version: 1.0
1. Introduction
This Cookie Policy explains how TrueMetrics ("we," "us," or "our") uses cookies and similar tracking technologies on our website and services. By using TrueMetrics, you consent to our use of cookies as described in this policy.
2. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help websites remember your preferences, improve your experience, and provide analytics about site usage.
3. Types of Cookies We Use
3.1 Essential Cookies
Purpose: Required for the website to function properly
Examples:
- Session management (login state)
- Security tokens (CSRF protection)
- Load balancing
- User preferences (theme, language)
Duration: Session or up to 1 year
Can be disabled: No (required for service)
3.2 Functional Cookies
Purpose: Enable enhanced functionality and personalization
Examples:
- Theme preferences (dark/light mode)
- Language settings
- Unit preferences (metric/imperial)
- Recent searches
- Dashboard layout
Duration: Up to 1 year
Can be disabled: Yes (reduced functionality)
3.3 Analytics Cookies
Purpose: Help us understand how users interact with our service
Examples:
- Page views and navigation paths
- Feature usage statistics
- Error tracking
- Performance monitoring
- A/B testing
Duration: Up to 2 years
Can be disabled: Yes
3.4 Marketing Cookies
Purpose: Track advertising effectiveness (currently not used)
Status: We do not currently use marketing cookies
4. First-Party vs Third-Party Cookies
4.1 First-Party Cookies
Set directly by TrueMetrics:
- Authentication tokens
- User preferences
- Analytics (self-hosted)
4.2 Third-Party Cookies
Set by external services:
- Google Analytics (anonymized)
- Cloudflare (security)
- Payment processors (during checkout only)
5. Specific Cookies We Use
Cookie Name | Type | Purpose | Duration | Provider |
---|---|---|---|---|
session_id |
Essential | User authentication | Session | TrueMetrics |
csrf_token |
Essential | Security protection | Session | TrueMetrics |
theme |
Functional | Theme preference | 1 year | TrueMetrics |
locale |
Functional | Language preference | 1 year | TrueMetrics |
units |
Functional | Measurement units | 1 year | TrueMetrics |
_ga |
Analytics | Google Analytics | 2 years | |
__cfduid |
Essential | Cloudflare security | 30 days | Cloudflare |
consent |
Essential | Cookie consent | 1 year | TrueMetrics |
refresh_token |
Essential | JWT authentication | 7 days | TrueMetrics |
6. How We Use Cookie Data
6.1 Service Operation
- Maintain your logged-in state
- Remember your preferences
- Ensure security
- Provide personalized content
6.2 Analytics and Improvement
- Understand popular features
- Identify technical issues
- Improve user experience
- Develop new features
6.3 What We Don't Do
- Sell cookie data to third parties
- Use cookies for behavioral advertising
- Track you across other websites
- Create profiles for advertising
7. Managing Cookies
7.1 Cookie Consent Banner
When you first visit TrueMetrics:
- Essential cookies are set immediately
- Optional cookies require consent
- Preferences can be changed anytime
7.2 Browser Controls
You can control cookies through your browser:
- Chrome: Settings > Privacy and security > Cookies
- Firefox: Settings > Privacy & Security > Cookies
- Safari: Preferences > Privacy > Cookies
- Edge: Settings > Privacy, search, and services > Cookies
7.3 Our Cookie Settings
Access cookie preferences:
1. Click "Cookie Settings" in footer
2. Or visit Account Settings > Privacy
3. Toggle categories on/off
4. Changes take effect immediately
7.4 Consequences of Disabling Cookies
Essential cookies disabled:
- Cannot log in
- Security features disabled
- Service unusable
Functional cookies disabled:
- Preferences not saved
- Repeated consent requests
- Default settings only
Analytics cookies disabled:
- No impact on functionality
- We lose usage insights
8. Local Storage and Similar Technologies
8.1 Local Storage
We use browser local storage for:
- Temporary form data
- UI state
- Cache for performance
8.2 Session Storage
Temporary storage cleared when tab closes:
- Active form data
- Temporary calculations
- UI state
8.3 IndexedDB
For offline functionality:
- Cached meal plans
- Recent food searches
- Temporary data
9. Mobile App Cookies
Our mobile app (when available) uses:
- Device identifiers
- App preferences
- Authentication tokens
- Analytics (with consent)
10. Do Not Track (DNT)
We respect DNT browser signals:
- Analytics cookies disabled
- Only essential cookies set
- No third-party tracking
11. International Considerations
11.1 EU Users (GDPR)
- Explicit consent required
- Granular control options
- Right to withdraw consent
- Data minimization
11.2 California Users (CCPA)
- Right to opt-out
- No sale of cookie data
- Transparency about use
11.3 Other Jurisdictions
We comply with local laws regarding cookies and tracking.
12. Updates to Cookie Policy
- Users notified of material changes
- Consent re-requested if needed
- Version history maintained
- Changes effective upon posting
13. Contact Us
For questions about our use of cookies:
Email: privacy@truemetrics.org
Data Protection Officer: dpo@truemetrics.org
Mail: TrueMetrics Cookie Policy
[Company Address]
14. More Information
Learn more about cookies:
- AboutCookies.org
- Your Online Choices
- Network Advertising Initiative
Your Privacy, Your Choice
We believe in giving you control over your data. Our cookie use is designed to improve your experience while respecting your privacy choices.